As of January there were billion internet users worldwide which amounted to percent of the global population Of this total billion or percent of the world's population were social media users nbsp Global internet usageConnecting billions of people worldwide the... Read more
Social Platforms Explore Age Verification Options to Comply With Teen Access RegulationsWhile many regions are pushing for new age limits on social media access the key challenge remains that there s currently no universal technology that enables platforms to verify... Read more
All your favorite influencers were at Coachella this month or were they Some reportedly faked their Coachella attendance making it the latest influencer trend to sweep Instagram and TikTok So far has been somewhat volatile for influencers in general With... Read more
Siuuubscribe The football star reaches million subscribers just two days after uploading his first video to the platform Cristiano Ronaldo is the world's most popular person on social media with some million followers and now he's raised the bar even... Read more
Collecting Interpretations from leading marketers this report provides reliable insights into Pakistan s growing influencer industryThe explore page of any Pakistani Instagram user is flooded with thousands of influencers posting bits of their lives endorsing products and even offering different... Read more
As of March Facebook accounted for nearly percent of the social media market across Asia Comparatively YouTube accounted for about percent of the social media market in Asia as of March of the same year nbsp Social media as an... Read more
Back when the COVID pandemic first kicked in the influencer marketing industry expected to see at least a to drop in creators earnings from sponsored content By October things had changed dramatically nearly three-quarters of brands were actually upping their... Read more
TikTok is an essential promotional tool for music artists and record labels Songs can rise up organically on the app even if they've been outside the mainstream for decades Marketers can also hire influencers to help a song take off... Read more
With new categories where innovation meets recognition in the ever-evolving influencer marketing landscape the GIMA Entry Kit is now available to download Evolve and prosper One of the pivotal shifts in the industry that the GIMAs are acknowledging is the... Read more
Dentsu-owned influencer talent agency asks creators to hold their accounts to account for the use of unrealistic beauty filters Gleam Futures the influencer management agency backed by holding company Dentsu has urged influencers to reject AI beauty filters with a... Read more
Sunsets skyscrapers shopping sprees Type Dubai into any social media platform and you will find thousands of them Whether they re promotional films or holiday snaps the quality and reach of these images can vary widely Now Dubai s tourism... Read more
The future of influence is here a digital avatar that captivates millions of adoring fans while offering unparalleled customisation and round-the-clock availability Virtual influencers are transforming the way content is created consumed and marketed online They represent an electrifying dance... Read more